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Carol Bird, Manager, Content, Branding & Digital Marketing, MEDITECH

For more than two decades, Carol Bird has helped shape the evolution of MEDITECH's marketing and communications strategy, managing the deep bench of content developers, editors, and project coordinators responsible for the company’s digital marketing and branding efforts. She oversees content creation across a wide spectrum of media, including video, blog, podcast, email, web, print, social media, and beyond, working directly with the executive team to plan, execute and measure the company’s campaigns. Carol speaks widely on topics related to marketing in the healthcare industry. Under Carol’s leadership, MEDITECH has won several creative excellence awards for the company’s blog, video content, and product launches. She holds a BA in English from College of the Holy Cross and has graduate-level training in publishing and communications.
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